Understanding WhatsApp Business Accounts

When you connect WhatsApp through Zaple, you're using the WhatsApp Business API (also called WhatsApp Cloud API). This is different from the regular WhatsApp or WhatsApp Business app and provides:

Multiple users can access the same WhatsApp number
Automated messaging and chatbots
Integration with CRMs and other tools
High-volume messaging capabilities
Analytics and performance tracking

Setting Up Your Business Profile

Your business profile appears to customers when they view your WhatsApp contact. Configure it in Zaple:

Display Name

Your display name must follow Meta's naming guidelines:

Must represent your business (not generic like "Customer Support")
Should match your business name or brand
Cannot include promotional language
Must be unique to your business
Requires approval from Meta

✅ Good Examples

• Zaple Technologies
• ABC Real Estate
• Hotel Grand Palace
• Dr. Smith's Clinic

❌ Bad Examples

• Customer Support
• Best Deals Here!
• WhatsApp Business
• Buy Now - 50% Off

Profile Picture

Upload a professional profile picture:

Use your company logo or a professional image
Recommended size: 640x640 pixels (square)
Supported formats: JPG, PNG
Maximum file size: 5MB

Business Description

Write a clear, concise description of your business:

Maximum 256 characters
Describe what your business does
Include your unique value proposition
Keep it professional and informative

Business Category

Select the category that best describes your business:

Automotive
E-commerce
Education
Financial Services
Healthcare
Hospitality
Real Estate
Retail
And many more...

Account Settings in Zaple

Configure these settings in your Zaple dashboard:

📧 Business Contact Information

• Email: Your business support email
• Website: Your business website URL
• Address: Physical business location

Phone Number Management

Important points about your WhatsApp phone number:

Once connected, the number cannot be used on WhatsApp app
You can transfer numbers between accounts with proper process
Multiple phone numbers can be added to the same Zaple account
Each number has its own messaging limits

⚠️ Important: If you need to disconnect your WhatsApp number from Zaple, contact our support team. Do not attempt to re-register it on WhatsApp app without properly disconnecting first.

Quality Rating

Meta assigns a quality rating to your phone number based on how recipients interact with your messages:

🟢

High Quality

Few reports, good engagement

🟡

Medium Quality

Some reports, average engagement

🔴

Low Quality

High reports, messaging limits may decrease

📌 Best Practices

• Always get user consent before sending messages
• Honor opt-out requests immediately
• Send relevant, personalized content
• Maintain a healthy message frequency